Brand Development

Transform your brand into a powerful and recognisable force.

branding-image

Your brand is everything

Your brand and its values may be clear to you, but are they clear to your employees? Or more importantly, are they clear to your current and potential customers?

If you are not communicating your brand clearly to your customers how can you expect them to understand who you are and what you can offer, why they should spend their time and money with you, or what makes you different from the competition? Even if you have a functioning website, it won’t provide a positive or engaging experience for your customers if it isn’t designed properly.

Our process is simple

Design is vital and at the forefront of our minds when carrying out work for our clients. Whether the design is applied to a website, email campaign or exhibition graphics, at Designbury we believe in working together to create valued and worthwhile brand experiences.

Applying great design across your company will raise your brand image and encourage positive interaction with your customers. Whatever the output, we believe in form and function, working together to create valuable and memorable brand experiences.

Research

Understanding how design and communications creativity can transform your business, industry and customer relationships

Concepts

Delivering outstanding ideas; design and communications that are owned by you, with microscopic attention to detail

Design

Using the best techniques in the business combined with an experienced team we strive to create a design you will cherish

Grow

Communications with and between all of your customers, inside and outside of your business, throughout any media channel

Brand development is the process of creating and nurturing a brand to establish a strong and positive brand identity in the market. It involves various activities such as creating a brand name and logo, developing brand messaging and positioning, and creating brand guidelines.

Effective brand development requires a deep understanding of the target audience, the competition, and the market in which the brand operates. It also involves ongoing efforts to maintain and improve the brand’s reputation and perception in the minds of consumers.

 

Some key elements of brand development include:

  • Brand name and logo: These are the visual elements that represent the brand and help to differentiate it from competitors. The brand name should be unique and memorable, and the logo should be visually appealing and easy to recognize.

  • Brand messaging and positioning: This involves developing a clear and consistent message that conveys the brand’s values, benefits, and unique selling points. It also involves positioning the brand in the market to differentiate it from competitors and appeal to the target audience.

  • Brand guidelines: These are the rules and guidelines that govern the use of the brand’s name, logo, and other visual elements. They ensure that the brand is consistently presented in a cohesive and professional manner across all marketing channels.

Overall, brand development is an ongoing process that requires careful planning and execution to establish and maintain a strong and positive brand identity in the market.

Your reputation is everything. In the age of social media where news travels far, wide, and fast, a strong and positive brand identity is a must. So what does your brand say about your business? Does it talk to your audience? Designbury offers real expertise in developing and executing innovative brand building strategies that enhance your brand equity. Building a brand is hugely important in making your business a success. We can help you with every element of your branding from logo design to all other marketing requirements.

Have a project for us?
Get in touch!

CALL US

07592 609476